Do You Have A List? The Wise Ones Say That’s Where The Money Is!

You’ve heard it before. The money is in the list. They all say it. It must be true. Well, it is true, but not yet for me. I’ve become pretty good at driving traffic through my blog. In fact, I’m starting to see some success when it comes to building a decent list as well!

There a slight problem though!

The way I have structured my autoreponder and my autoresponder messages means that I’m in no way ready to act on my growing list. This weekend will be dedicated to setting up my autoresponder to make sure that I get the most out of my list. Both for their sake and mine!

The truth is this is something I should have done a long time ago! However, it’s been an area of Internet marketing that I haven’t really gotten into. Maybe it just always seemed too intimidating.

Fortunately, however, I always did capture emails when I released my products. That, at least, is a good thing!

Here’s what I’m going to do:

1. Set up my autoresponder with one main list for all subscribers in a niche.
2. Set up a list for buyers and for freebie seekers in each niche.
3. Set up a specific list for each product and giveaway.

Whenever someone buys a product or gets a freebie from me they will be subscribed to the specific products list and the main niche list. If they bought a product they will be added to the buyers list, if they got a freebie they will be added to the freebie list.

The goal is to get as many buyers as possible because they are more likely to buy from me in the future. The product specific lists will only contain product updates. The other lists will attempt to sell more products.

If someone unsubscribes from a list they will be unsubscribed from all other non-product specific lists.

This is a structure I’ve come up with in the past couple of days. What do you think?